Woman once called Shaq ‘Mother-U-Know-What’ and inspired him to turn down $ 40 million deal with Reebok

Shaquille O’neal

* Shaq revealed on a podcast that he turned down a five-year, $ 40 million contract with Reebok after a woman confronted him about his expensive shoes at a game.

On Thursday’s episode of the “Full Send” podcast, O’Neal recalled the moment he terminated his contract with Reebok during his NBA career after a woman confronted him about the awards. the shoe at the time. He said the woman called him a “mother
* cker “for overcharging for sneakers aimed at kids that should make the shoes more affordable. The NBA champion noted the moment had inspired him to start his own brand and started a partnership with Walmart to launch the sneakers.

“I said keep the money… that’s not right. I will always wear the shoes I wear during the season, but I will be looking to do my own thing. So I launched the Shaq brand. I went to my favorite store, Walmart, and we made a deal. I was in all the stores and my price for the shoes was $ 29 to $ 19 and since then we have sold over 400 million pairs. It’s not the kids who don’t want to wear $ 20 shoes, they don’t want to wear shoes that seem to cost $ 20. “

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